Collection: Diadora

Diadora is a brand that we associate with exceptional professionalism and traditions in the production of sportswear. They are pioneers of a number of technologies and although the brand is not that well-known in our country, we decided to bet on them. Everything in the Diadora campaign is carefully selected and comes with a guarantee of satisfaction with the purchase!

We know what you're wondering.

Why are the goods discounted - is there something wrong with them?

Everything you see in the store is 100% authentic, new and unused. We buy directly from manufacturers small quantities of items from series that they have already sold out to large distributors. They are not interested in single-size batches or few remaining pieces. Well, we are interested in these goods, because this way we manage to secure the best price for you!

Are the items original?

100% - We have certificates of authenticity for each item. Order with confidence - you can return your order within 2 weeks risk-free.

How do I know when you will have new items in my size?

The best way is to sign up for our mailing list (below). We notify everyone who signs up 24 hours before we launch a new campaign. And we don't send out any other nonsense.

More about Diadora

Diadora

Diadorais an Italian sports brand with over 70 years of history, known for its high-quality shoes, sportswear and accessories. Founded in 1948 in Caerno, a small town in northern Italy, Diadora began as a manufacturer of hiking shoes and quickly became a global symbol of authentic sporting spirit combined with inimitable Italian style.

TodayDiadorais recognized not only in the world of sports, but also as an important player in the field of lifestyle fashion, especially through its retro models and limited collaborations. The brand combines traditional craftsmanship, design innovation and cultural sensitivity to the styles of different generations.

Diadora History

The company started in 1948 with a focus on mountaineering shoes. In the 1960s and 1970s, Diadora began producing sports equipment and entered into partnerships with famous athletes, including Björn Borg (tennis) and Roberto Baggio (football). In the 1980s and 1990s, the brand became particularly popular in sports and street fashion.

Until todayDiadoraremains true to its Italian heritage - some of its products are handmade in Italy, under the "Made in Italy" brand. This includes limited edition sneakers and lifestyle shoes that are the subject of interest from fans all over the world.

Diadora product lines

Diadora offers a rich portfolio of products, which can be divided into three main categories:

1. Sports shoes and equipment

Football:

  • Boots and shoes with leather or synthetic uppers
  • Models likeBrazil Elite,B. Elite TechandPichichi
  • They feature good grip and stability

Running:

  • Lightweight and cushioned running shoes for short and long distances
  • Series likeMythos Blushield,Team Atomo,Kuruka
  • They use technologies such asBlueshieldfor dynamic stability

Tennis:

  • Sneakers with reinforced sole for hard and sticky surfaces
  • Models:Speed ​​Competition,Match Winner
  • They are characterized by durability and lateral stability

2. Lifestyle and retro shoes

Diadora is particularly popular for its retro-inspired models that blend sport and fashion.

Series that stand out:

  • N9000– inspired by the 90s, with a massive sole and silhouette
  • V7000– classic running sneaker with retro elements
  • B. Elite– a modern version of Bjorn Borg's tennis shoes
  • Game L Low– minimalist model with a vintage feel
  • Magic Basket– inspired by the basketball shoe from the 80s

Many of these models are part of limited collections, including collaborations with designers, musicians, and artists.

3. Clothes and accessories

Diadora produces sportswear, T-shirts, sweatshirts, leggings, jackets and sports bags. The designs often hark back to the aesthetics of the 80s and 90s - with large logos, block colours and geometric elements. At the same time, modern fabrics with good moisture wicking and elasticity are used.

Technologies used by Diadora

  • Blushield®: Asymmetric technology in the sole that combines cushioning and stability, adapting to the individual shape of the foot.
  • DD Anima: Ultralight midsole for better responsiveness when running.
  • Ortholite® insoles: Provide antimicrobial protection and long-lasting cushioning support.
  • Duratech 5000: Highly durable sole material used mostly in tennis shoes.

Diadora and sustainable production

Diadora is one of the few sports brands that continues to maintain a manufacturing base in Europe, including Italy. The company follows sustainable production principles:

  • Use of natural materials and responsibly sourced leather
  • Small-batch, hand-crafted production (especially in the Heritage line)
  • Sustainable packaging and transport logistics with a lower carbon footprint

Diadora in Bulgaria

In recent years, Diadora has been gaining popularity again in Bulgaria, especially among young people looking for an authentic retro look. There is an increasing demand for models such asGame,Magic,N9000andB. Eliteboth among men and women.

Diadora is available both in sports stores and in niche online platforms such aseltdrops.com, where consumers can discover limited editions and unique models with guaranteed origin.

Diadora in eltdrops

At eltdrops we offer a carefully selected selection ofDiadora shoes and clothes, with big discounts of course.

How to choose the right Diadora model

  1. Determine the purpose– sports (running, tennis, football) or everyday life
  2. Check the technology– you are looking for softness, stability or a vintage look
  3. Choose the right size– Diadora follows European numbering, but some models are narrower
  4. Match the color and material to the season– leather for fall/winter, textile and mesh for spring/summer

Frequently Asked Questions about Diadora

  • Are Diadora products original at eltdrops?
    Yes. All products are of proven origin and are supplied through official channels.
  • What is the delivery time?
    Usually between 1 and 3 business days for Bulgaria.
  • Do you offer returns?
    Yes. Up to 14 days, according to consumer protection law.

Conclusion

Diadorais a brand with history, character and a distinct identity. Whether you're looking for sporty performance or a fashion statement with a vintage vibe, Diadora offers products that combine Italian quality with technological functionality.

At eltdrops you will findverified selection from Diadora, selected with attention to detail and respect for the brand's history. No unnecessary noise. Only real shoes and clothes that are worth it.